Fresh New Look, Same Guiding Stars!

Over the next few months, you’ll start to notice a new design appearing everywhere you find Guiding Stars. Our new logo and nutrition guidance icons have been updated to tie more directly to nutrition and reinforce our “good,” “better,” or “best” messaging. We wanted to take some time to share our rationale behind the new […]

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Ahold Delhaize USA Commits to Improving Nutrition of Their Products

Graphic with styled text stating the Ahold Delhaize USA commitment that 54% of its private brand food sales will earn Guiding Stars by June 2025.

We’re pleased to congratulate our clients at Ahold Delhaize USA (ADUSA) for their commitment to Partnership for a Healthier America (PHA). ADUSA has committed to improving the nutritional quality of the products sold throughout their grocery brands. ADUSA uses Guiding Stars to measure nutrition in their products. By 2025, at least 54% of ADUSA’s private label and unbranded bulk items will earn one, two, or three Guiding Stars.

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Guiding Stars & Healthier Food Systems

Open laptop on a wood table shows a slide from Julie's presentation highlighting the nutrients Guiding Stars focuses on

I recently had the privilege to join a panel of public health and food industry experts, including the U.S. Surgeon General Jerome M. Adams, to discuss how the food industry can work to create a healthy and sustainable food system. I was honored to have a seat at the table to discuss this essential topic. It was a great opportunity to showcase the work our clients do and the role Guiding Stars plays in supporting them.

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Healthier BBQ

Nicole Friedman, from Retail Business Services, who we frequently partner with, interviewed me about great ideas for enjoying a healthier barbecue. Learn how to improve the nutrition of burgers, why to start with veggies, and how playing with your family can improve the healthy balance of your gathering.

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