Nutritious choices made simple®
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Teacher takes students and their families to a local Food Lion for a Guiding Stars Night. They turn the grocery store into a hands-on classroom with a nutrition scavenger hunt, comparing star ratings on everyday foods and tasting different apple options.
Partners establish Guiding Stars as PHA’s nutrition standard.
Guiding Stars relies on the expertise of its independent Scientific Advisory Panel (SAP) to review and respond to evolving scientific evidence.
The grocer’s Guiding Stars program links with Circana’s Attribute Marketplace to offer insights on how to develop and promote products for health-conscious consumers.
The renewed collaboration will give suppliers greater insight into health and nutrition trends
New collab gives suppliers data-driven visibility into nutrition trends.
Designed to revolutionize data integration and accessibility, Circana’s Attribute Marketplace provides clients with an innovative platform to browse and order external datasets seamlessly integrated into Circana’s existing models.
Although top retailers highlight affordability and health, healthier products tend to be more expensive and promotional strategies are not typically used to drive their sales