Portland, ME (August 13, 2013) – Making healthier food choices just got easier for Quebec shoppers with the introduction of Guiding Stars at select Loblaw Companies Limited banner stores across the province. As of August 1st, all Loblaws®, Provigo®, and Provigo Le Marche® stores in Quebec will feature Guiding Stars®, an impartial, nutrition navigation program, providing at-a-glance nutritional ratings for foods found in every store aisle. Appearing in 108 stores across the province of Quebec, Guiding Stars will reach millions of shoppers helping to take the guess work out of identifying nutritious foods.
Continue reading »
PORTLAND, ME – (June 6, 2013) –Mercy Health System of Maine (MHSM) announced today that its cafeterias will feature the Guiding Stars food nutrition rating system. This new program will enable hospital staff and guests at both the Mercy State Street Cafeteria and the Fore River Café to make more informed nutrition choices when selecting […]
Continue reading »
Portland, ME and Kansas City, Mo. (April 9, 2013)- Aiming to help shoppers in Kansas City make more nutritious food selections for themselves and their families, Cosentino’s Food Stores and Guiding Stars, the nation’s leading independent nutrition guidance program, today announced the launch of the Guiding Stars at-a-glance food rating system at Cosentino’s Market and Sun Fresh locations in the Kansas City area.
Continue reading »
Portland, ME, March 28, 2013 — Guiding Stars, the nation’s leading independent nutrition guidance program, today announced the launch of a new partnership with award-winning Virginia Mason Medical Center in Seattle designed to help hospital staff and guests make more nutritious choices when dining in the medical center’s cafeteria.
Continue reading »
TORONTO, ON – February 21, 2013 (TSX: L) – Starting February 22, Loblaw banner stores across Ontario now feature Guiding Stars®, giving shoppers a faster, easier way to make nutritious food choices at the grocery store. The Guiding Stars program is exclusive to Loblaws®, Fortinos®, Real Canadian Superstore®, Your Independent Grocer®, valu-mart® and Zehrs Markets® locations across Ontario.
Continue reading »
PORTLAND, MAINE (December 4, 2012)—Guiding Stars, provider of the first store-wide nutrition guidance program, today announced it has received a patent in Canada—Canadian patent number 2,652,379—for the Guiding Stars® nutrition rating algorithm, ensuring official patent protection for the science-based algorithm in both Canada and the United States.
Continue reading »
LINCOLN, Neb. — Nov. 1, 2012 — A grocery store can be a confusing place for consumers facing competing claims about fat, sugar and calories in every aisle. But shoppers at Super Saver and Russ’s Market can now cut through the clutter with the Guiding Stars nutrition rating system. The Guiding Stars program rates the nutritional value of foods on a simple scale of 0-3 stars.
Continue reading »
PORTLAND, Maine, (October 2, 2012)—Guiding Stars, the first store-wide nutrition guidance program for rating food, and Midcentury Media, creator of the popular mobile app Shopper, today announced the release of an upgraded iPhone app that gives busy grocery shoppers instant access to Guiding Stars’ easy-to-navigate nutrition rating system right on their shopping lists. The UPC-driven app lets users identify the healthiest foods for purchase by providing simple star-ratings on nearly 100,000 foods and beverages, enabling on-the-go shoppers to quickly identify the nutritional value of foods on the fly.
Continue reading »