Posts Categorized: Press Releases

Guiding Stars Updates Nutrition Guidance to Reflect Evolution In Nutrition Science and Changes in US Dietary Guidelines

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Portland, Maine — June 8, 2016 — Guiding Stars, North America’s leading nutrition guidance program, today announced that the organization has updated its approach to factoring dietary cholesterol into its ratings system in response to evolving scientific evidence and changes reflected in the latest 2015 Dietary Guidelines for Americans. Guiding Stars’ patented nutrition rating algorithm no longer imposes debits on foods that contain dietary cholesterol. Under the new algorithm, only foods with the very highest amounts of dietary cholesterol, 300 mg or more per 100 calories, will not earn stars.

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Guiding Stars Celebrates 10 Years as North America’s Leading Nutrition Guidance Program

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First-of-Its-Kind Initiative that Helps Shoppers Make Nutritious Choices Is More Relevant Today than Ever with Rising Obesity Rates Portland, Maine — March 31, 2016 — Guiding Stars is celebrating its 10th year as North America’s leading nutrition guidance program, a role that is now more important than ever before. With obesity rates and other chronic… Read more »

Guiding Stars is Now Largest Nutrition Guidance Program in North America

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Portland, Maine (October 30, 2014)—Guiding Stars, the leading independent nutrition guidance program, today announced it is now the most widely implemented program of its kind in North America, helping consumers in 2,100 grocery stores and supermarkets in the U.S. and 10 Canadian provinces and two territories to make more nutritious choices when shopping for themselves and their families.

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Nationwide Rollout of Guiding Stars Nutrition Guidance Program Could Help Improve Americans’ Diet

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Portland, Maine (June 11, 2014)—With poor diet blamed for killing more Americans than smoking, drinking and drug use combined, a new study indicates that simply adding the Guiding Stars at-a-glance nutrition guidance program to products and supermarket shelf tags across the nation could contribute significantly to curbing the national nutritional health crisis.

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Nutrition-Focused Social Platform Provides Healthy Food Guidance and Cost Savings

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Portland, Maine/New York/Mountlake Terrace, Wash. (January 21, 2014)— In partnership with Guiding Stars and Wellness Layers, Premera Blue Cross has launched Serve it Up!™, a free, nutrition-focused social platform that helps people make healthier food choices at home and in the grocery store by “serving up” the most nutritious options first. The platform offers tools to build and share healthy shopping lists and recipes, coupons to lower food shopping costs and social engagement within the Serve it Up! community. Also available as a free mobile application, Serve it Up! is designed to help users make healthier food choices on the go. The Serve it Up! platform is available for license by other population wellness companies and is designed to complement and integrate with wellness incentive programs.

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