Shining a Light on Nutrition.
Do you ever feel lost while looking for nutritious options? Guiding Stars makes it easy to find your way. Just follow the stars. Watch the video below to learn more.How It Works Follow the Stars
Shop Like a Nutrition Expert.
Finding nutritious options can get complicated, but we make it simple. Our nutrition guidance program reads nutrition labels and measures every product using established nutrition science. If it meets our transparent nutrition criteria, it earns a 1, 2, or 3 star rating. It’s that easy!
First, we read the nutrition labels for every product in the grocery store.
Then we objectively measure each product using established nutrition science.
If a product meets our transparent nutrition criteria, it earns a 1, 2, or 3 star rating for Good, Better, or Best nutrition.
See the science behind Guiding Stars.
Where Are the Stars?
You don’t have to look far. Our star ratings are conveniently located on shelf tags, prepared foods, and store-brand packaging at participating grocery stores. You can use them while shopping online for groceries at these stores, too.
And, in the spirit of keeping things easy, you can check the rating of over 100,000 products using our Food Finder below or browse over 1,200 Star-earning recipes on our site.
Guiding Stars participating retailers
Want to see how different products score?