Posts By: jim_mcb

Welcome Elizabeth Caton to Our Team!

by in Guiding Stars News

Jim McBride

I am very pleased to announce that Elizabeth Caton recently joined Guiding Stars Licensing Co. as the Client Services Manager. In this role, Elizabeth will manage and enhance relationships with a variety of new and existing retail and food service clients that have a wide range of needs. She will also lead our branding, marketing, communications and outreach for Guiding Stars, leveraging some outstanding business partners.

Welcome Elizabeth Caton to Our Team!

Thanks and Congratulations to Sue Till!

by in Guiding Stars News

Jim McBride

It is with a mixture of joy and sadness that I share the news that Sue Till will be leaving Guiding Stars Licensing Co. Sue has accepted a promotion to become the Healthy Living Marketing Manager for Hannaford Supermarkets. Please join me in congratulating Sue on this most well-deserved promotion and wishing her continued success at Hannaford!

Thanks and Congratulations to Sue Till!

Guiding Stars: 10th Anniversary Video

by in 10th Anniversary

Jim McBride

Hannaford and Guiding Stars folks look back over the first ten years of Guiding Stars, reminiscing together about the birth of what was an innovative program when it began and what has gone on to gain national attention and independent verification.

The New Dietary Guidelines for Americans Are Here!

by in Guiding Stars News, Health and Wellness

Jim McBride

We are thrilled to see that the new Dietary Guidelines for Americans have been released! The Guiding Stars Scientific Advisory Panel was actively involved in reviewing proposals that led to the development of the final recommendations, and we are very excited to delve into the finalized details. These guidelines reflect the current consensus and are updated every five years to reflect the latest evidence-based findings about nutrition and healthy, which is why we rely on the Dietary Guidelines as we update and improve our own food-rating algorithms.

Weight of the Nation – Moving Forward, Reversing the Trend

by in Health and Wellness

Jim McBride

I was fortunate enough to attend the Weight of the Nation conference that was held this month in Washington, DC. This national conference was hosted by the Centers for Disease Control and Prevention (CDC) and attended by 1,200 thought leaders from across the country including public health experts, federal state and local policy makers, program managers, educators and health professionals. The objective of the conference was to review the status of obesity prevention efforts, get updates on the latest research findings and highlight programs and efforts that are working across the country. There was a special focus on the alarming increase in childhood obesity throughout the conference.

Weight of the Nation – Moving Forward, Reversing the Trend

Who’s got the best Chili?

by in Guiding Stars News

Jim McBride

When a local group, The Windham Community Garden, put together a benefit ‘Great Chili Challenge’ to raise funds for their cause, I knew we had to enter. I volunteer with another community group, the Windham Raymond Wellness Council, which strives to encourage families and kids to make healthy food choices through promoting 5210 Let’s Go! and similar efforts with support from the Lakes Region Healthy Maine Partnership.

Who’s got the best Chili?